Dental · Local SEO
How a multi-location dental group tripled new-patient calls
+412%Calls in 6 months
Top 3Map pack · 3 cities
3.1×New patients / month
The challenge
A growing dental group with three locations was nearly invisible in local search. Despite excellent reviews in person, they ranked below smaller competitors in the map pack and relied almost entirely on paid ads for new patients — at a rising cost.
What we did
- Fully optimised and standardised all three Google Business Profiles with correct categories, services and photos
- Cleaned up inconsistent citations and built accurate local listings across the web
- Created dedicated, optimised location and service pages for each clinic
- Built a review-generation system to grow genuine 5-star reviews consistently
The results
Within six months the group ranked in the top three of the map pack across all three cities, calls from Google rose by over 400%, and new-patient bookings from organic search more than tripled — while their cost per new patient fell sharply.